Writers' Day

Writers’ Day
11 Jun 2016 at 09:30 am
11 Jun 2016 at 02:00 pm
Free Word Centre
Free Word Centre
60 Farringdon Road,

TLC 20th Birthday Literary Conference: Writers’ Day TLC-20years-badge-300px

Sponsored by IngramSpark

As part of our 20th birthday year celebrations, The Literary Consultancy is offering a Writers’ Day as part of the newly formatted flagship Literary Conference on Saturday June 11th. Writers will hear from industry experts in three practical sessions offering up the best in thinking for writing across all environments:

  • How to Pitch (with publisher Scott Pack)
  • How to Publish (with publishing consultant Ben Galley)
  • How to Market (with creative branding consultancy CreateThinkDo)

In addition to facilitated networking and a special 20th birthday competition, Writers’ Day will see the return of the popular TLC Pen Factor Writing Competition. Now in its fifth year, selected finalists of the competition will live-pitching to an expert industry panel at the event. Entry to the TLC Pen Factor competition is open exclusively to Writers’ Day ticket-holders. Our panel of judges will include sought-after literary agent Juliet Mushens (United Talent Agency, clients include international bestselling author Jessie Burton, The Miniaturist), publisher and editor Valerie Brandes (founder of Jacaranda Books), literary agent Piers Blofeld (Sheil Land, clients include Nadine Dorries, author of million-selling The Four Streets) and novelist Gautam Malkani (Londonstani, Fourth Estate). We are also pleased to invite as our special guest Guinevere Glasfurd, TLC Pen Factor Winner 2014 who will be reading from her now-published novel The Words in My Hands (Two Roads), selected as The Times ‘Book of the Month’ for January 2016.





9.30am Registration, teas and coffees

10.00 Introduction to the Writers’ Day by TLC Manager Aki Schilz

10.15-10.45 ‘How to Pitch’ with Scott Pack

10.45-12.00 TLC Pen Factor pitches

12.00-12.30 Networking break + 20th Birthday Competition

12.20-12.30 Guinevere Glasfurd

12.30-13.00 ‘How to Publish’ with Ben Galley

13.00-13.30 ‘How to Market’ with CreateThinkDo

13.30 Competition winner announcements, thank yous

14.00 End


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Scott Pack has worked in the book industry for fifteen years. He was head of buying for Waterstones before becoming a publisher and running the Friday Project imprint at HarperCollins. Scott is currently associate editor at Unbound, the world’s first crowdfunding publisher. He tweets @meandmybigmouth.

Ben Galley is a best-selling purveyor of tall tales and dark fantasy from the UK. He is the author behind the gritty and epic Emaneska Series, as well as the new western fantasy series, the Scarlet Star Trilogy. Aside from writing and dreaming up lies to tell his readers, Ben works as a self-publishing consultant and tutor, helping fellow authors from all over the world to publish and sell books. His guide Shelf Help will tell you all you need to know about DIY self-publishing. Ben can be found being loquacious and attempting to be witty on Twitter (@BenGalley), Facebook (/BenGalleyAuthor) or at his website www.bengalley.com.

CreateThinkDo offers marketing mentorship to creative individuals and organisations, supporting them in developing the tools they need to attract profitable audiences. They work with writers and artists to establish a clear brand and tidy approach through a simple two-step process of audit and review to discover clients’ brands and bring more clarity to their marketing efforts. CreateThinkDo is run by marketing professional Lisa Goll, and writer and project manager Yen Ooi. Find out more at their website: http://createthinkdo.com/

Juliet Mushens is an agent in the UK literary department of The Agency Group. Her clients include international million-copy bestseller Jessie Burton (The Miniaturist), Sunday Times bestseller James Oswald, Sunday Times bestseller Debbie Howells and social media favourite VERY BRITISH PROBLEMS (@soverybritish). She was highly commended in the Literary Agent of the Year category at the Bookseller Industry Awards in 2015, having also been shortlisted in 2014 and shortlisted for the Kim Scott Walwyn Prize 2013. Her book, ‘Get Started in Creative Writing for Young Adults’, was published by Hodder in 2015. You can follow Juliet on Twitter at @mushenska

Piers Blofeld is an agent at Sheil Land.  Clients include Nadine Dorries, whose The Four Streets trilogy has sold over 1,000,000 copies since publication in 2014, and Roald Dahl Prize winner Jamie Thomson.  He also represents an eclectic range of non-fiction authors ranging from literary biography to popular science and smart thinking. He is on Twitter @pblofeld and also has his own YouTube channel in which he discusses some of the thorny issues facing aspiring authors.

Valerie Brandes is the Founder and Publisher of Jacaranda Books Art Music. She has over 10 years book trade experience both in the UK and in the USA and is a proud graduate of the MA Publishing Studies at City University London. She left Profile Books to set up Jacaranda Books Art Music in 2012, feeling the need to explore publishing the kinds of books she longed to see and read but was having trouble finding. She bought her first title Fashion Africa in 2012 which was published in February 2014. Valerie is an ardent supporter of promoting ethnic and gender equality and diversity in the publishing industry. She is also on the committee for Fiction Uncovered.

Gautam Malkani is a journalist for The Financial Times, and the author of the novel Londonstani. He has worked on the FT’s UK news desk in London as well as in the Washington bureau. He is currently an associate editor on the FT Weekend Magazine, after a spell on the newspaper’s Business Life section. He studied Social and Political Sciences at Christ’s College, Cambridge. Malkani currently resides in London.

Guinevere Glasfurd‘s first novel, The Words in my Hand, was written with the support of a grant from Arts Council England and won First Prize in the TLC Pen Factor Writing Competition 2014, sponsored by Kobo Writing Life. Her writing has appeared in Mslexia, The Scotsman and in a collection from The National Galleries of Scotland. The Words in My Hand was published in a German-language edition by Ullstein (August 2015) and in English by Two Roads, (January  2016). Guinevere manages the Words and Women twitter feed, a voluntary organisation representing women writers in the East of England. She can be found online on Twitter @guinb and on her Facebook page.

Writers’ Day tickets £35+VAT. Booking is open now. To book your ticket, click here or call the Box Office on 020 7324 2570. Please note, TLC Pen Factor submission guidelines are sent out weekly from the box office to the newest ticket-holders. If you have not had any submission guidelines sent within a week of booking, please contact Aki Schilz at:  

This event is now SOLD OUT. To be added to the waiting list, please email Aki Schilz: